SmartTouch™ CRM Marketing Automation - Powerful Lead Scoring, Lead Readiness, Interests, and Preferences
Which leads are qualified? Ready?
Lead scoring so you know who's ready to be sold — and who isn't.
SmartTouch™ Marketing Automation helps you hit the sweet spot that ultimately increases ROI — and lowers your overall cost per lead.
The SmartTouch™ Marketing Automation module gives you:
- Lead Scoring
- Marketing Automation Process (Rule Wizard)
- 1 to 1 Email Campaigns
- Landing Page Wizard
- Email marketing template wizard
- Commercial Email Platform (white listed)
- Closed Loop Reporting generation to sales
- Lead Analysis (360-Degree)
- SmartTracking (Web History & Email Engagements)
- Full campaign & Marketing Plan Reporting
Now You Can Expect the Most From the Leads You’ve Generated
- Accurate tracking of the sales-prospect process so you know when customers are ready to buy
- Measurable metrics that let sales know when to call, when to reach out, when to send a letter
- The ability to send potential customers emails or text messages with relevant information based on a prospect's initial website exploration and product/service interest
- Capturinginformation from forms and website analytics
Our custom lead scoring tool - SmartTouch™ Marketing Automation lets you segment leads based on online visitor preferences and how much time they've spent on the website looking at each of your products and services.